Brain Building

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“This edition is fully restructured and revised. All chapters have been rewritten on latest developments in management and in crisp. This has resulted in reduced number of chapters inspite of adding new chapter dealing with OB of prominent countries and business leaders. This book idideally suited with MBA/BBA other Students as well as management practitioners, particularly those who have not gone through formal management education. Some of the Salient Features are Most Comprehensive coverage of subject-matter with latest development. Most authentic presentation of the subject matter. Subject matter presented in simple and lucid style with suitable Figures, Tables, and Exhibits. Proper blend of theory and practice. An Opening case study so that the concerned concepts can be related to practices easily. Multiple choice questions, short answer questions, and discussion/application questions at the end of each chapter to enable the reader to assess her/his behavioral pattern Case study at the end of each chapter to enable the reader to assess her/his behavioral pattern Case study at the end of each chapter for class room discussion to sharpen diagnostic and analytics”

“This is the tenth edition of the book with fully restructured and revised. All chapters have been rewritten on latest developments in management and in crisp. This has resulted in reduced number of chapters inspite of adding new chapter dealing with management practices of prominent countries and business leaders. This book idideally suited with MBA/BBA, M.Com Students as well as management practitioners, particularly those who have not gone through formal management education. Some of the Salient Features are Most Comprehensive coverage of subject-matter with latest development. Most authentic presentation of the subject matter. Subject matter presented in simple and lucid style with suitable Figures, Tables, and Exhibits. Proper blend of theory and practice. An Opening case study so that the concerned concepts can be related to practices easily. Multiple choice questions, short answer questions, and discussion/application questions at the end of each chapter to enable the reader to assess her/his behavioral pattern Case study at the end of each chapter to enable the reader to assess her/his behavioral pattern Case study at the end of each chapter for class room discussion to sharpen diagnostic and analytical skills of the readers Guidelines for learning through cases at the end of the book to enable the readers to make full use of learning through cases.”